SentiLink, a prominent provider of identity and risk solutions, has unveiled “Facets,” an intelligent attributes solution designed to assist U.S. financial institutions in enhancing fraud models and implementing more sophisticated onboarding processes. Facets complements SentiLink’s existing scores that target synthetic fraud and identity theft. This solution leverages feature-specific intelligence derived from SentiLink’s proprietary identity data and its extensive consortium of leading banks, credit unions, and fintech companies. It empowers SentiLink’s partners to refine their models and expedite risk-based decision-making.
As financial fraud methods become increasingly intricate, financial institutions are turning to machine learning-powered automation to expedite fraud detection. However, the effectiveness of fraud and risk models is heavily reliant on the quality of the data used for decision-making. By incorporating high-quality data, financial institutions can more accurately identify instances of fraud, resulting in better business outcomes through the prevention of significant losses and the approval of more legitimate customers.
SentiLink Facets represents a significant enhancement to financial institutions’ models, enabling them to address rapidly evolving fraud challenges more effectively. These facets are boolean or numeric attributes that require no additional feature engineering for integration into fraud models. They are delivered as key-value pairs via the API response for easy implementation. Financial institutions can select and utilize the attributes that are most effective in detecting fraud within their customer base, significantly improving the accuracy of their fraud models. Early partner testing showed that SentiLink Facets significantly enhanced their models’ ability to detect fraud accurately.
Key benefits and features of Facets:
- Detailed Insights: SentiLink Facets are adept at flagging subtle indicators of synthetic fraud and identity theft, offering financial institutions a flexible and customizable approach to tackling fraud issues.
- Proven Predictiveness: With Facets, financial institutions gain access to over 250 unique data points from more than 300 financial institutions and fintech companies partnered with SentiLink, aiding in better predictions of individual identity authenticity.
- Augmented Decision-Making Data: Facets enrich financial institutions’ in-house fraud models with intelligent data points, enabling them to target the nuances of fraud within their applicant pool and generate actionable insights for data-driven decision-making.
Identity fraud remains a pervasive issue, affecting consumers and various financial products. SentiLink’s Facets solution equips organizations to address this ever-evolving threat more effectively by providing deeper insights into identities through attribute bundles.
Facets is now available for use. To learn more about SentiLink’s Facets solution, visit their website or meet with a SentiLink representative at the Datos Insights Financial Crime and Cybersecurity Forum held on September 18-19, 2023, in Charlotte, NC, at booth #19.
By FCCT Editorial Team freeslots dinogame telegram营销
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